Greaves Electric Mobility partners with Perpetuity Capital; aims to strengthen retail financing across entire E2W and 3W portfolio

• Collaboration with an aim to expand affordable EV financing and boost adoption across India

• Partnership aims to enable customers with low interest rates, flexible EMIs, and financing up to 90% of vehicle cost

Greaves Electric Mobility Ltd. (GEML), which has set eight national records, announces partnership with Perpetuity Capital, a NBFC providing a wide range of financial products, including finance for purchase of vehicles. Aimed at expanding affordable retail EV financing, the partnership will encapsulate the entire two wheeler and three wheeler portfolio from GEML.

With this collaboration, customers of GEML can now avail easy financing options that elevate their buying experience and strengthen EV adoption in India. The partnership also brings interest rates staring from as low as 9.99% for E2W and 11% for E3W, with an additional facility of availing funding of up to 90% of the vehicle cost, alongside flexible EMI options.

Speaking on the partnership, Manoj M. P., Chief Business Officer, Greaves Electric Mobility Ltd., said, “At Greaves, our focus has been on democratising India’s EV journey and build a strong ecosystem backed by design, innovation, and engineering excellence. Simultaneously, we have also ensured to make EVs more accessible to customers across India through capital efficient manufacturing and extending facilities that support this adoption. The partnership with Perpetuity Capital is another commitment towards this, and will further strengthen our retail finance offerings, helping customers become proud owners of vehicles that are durable, practical, and built for India’s realities. With this, we also take pride in unlocking opportunities and empowering livelihoods and the people who form the backbone of India’s growth journey.”

As GEML strengthens its retail presence in these markets, the partnership will aim to drive affordability, support dealer sales, and democratise EV access for a wider customer base.

Karamveer Singh Dhillon, Founder & CEO, Perpetuity Capital, added, “Through our partnership with Greaves Electric Mobility we hope to democratise credit access for drivers and entrepreneurs at the heart of India’s EV transition. We aim to combine financial inclusion with environmental impact to power sustainable growth.”

This strategic tie-up is designed to enhance customer affordability, strengthen dealer network sales, and accelerate GEML’s business expansion in India’s rapidly growing EV market. Backed by a 165-year Greaves engineering legacy and over 17 years of EV expertise, GEML continues to deliver made-in-India mobility solutions that drive durability, performance, and long-term sustainability with features like the LFP battery, dual frame chassis, 7” TFT touchscreen with full map navigation and other class-leading features like DTE in the 3Ws. This tie-up will make India’s Electric Scooter of the Year awardee Ampere and national range record holder, Greaves 3 Wheelers even more accessible, making it easier for consumers to experience mobility solutions that are Engineered to Outperform, Outlast and Outshine.

About Greaves Cotton Limited

Greaves Cotton Limited (GCL), also known as Greaves, is a diversified, multi-product, multi-fuel, and multi-location engineering company with a legacy of 165 years and strong brand trust. Originally renowned for its single-cylinder diesel engines, Greaves has transformed into a fuel-agnostic, end-to-end mobility solutions provider, driven by the purpose of "Empowering Lives”. The Company is enabling a sustainable transition to green mobility and aims to touch a billion lives by 2030. Greaves is building a digitally integrated ecosystem that connects consumers, business partners, and service providers across the entire mobility value chain. 

Through its five independent business units—Greaves Engineering, Greaves Electric Mobility Ltd., Greaves Retail, Greaves Finance Ltd., and Greaves Technologies Ltd.—Greaves combines agility with strategic focus, delivering innovation and enhancing accessibility for consumers. With significant investments in technology and human capital, the Company is positioned to lead in India’s EV and sustainable mobility markets. The Company remains committed to sustainable growth and economic progress, making it a trusted partner in shaping the future of mobility in India.

For more information, visit- www.greavescotton.com

About Greaves Electric Mobility Limited

Greaves Electric Mobility Limited (GEML), the electric mobility business of Greaves Cotton Limited (GCL), is one of the first companies in India to focus on the evolving market of electric vehicles (“EV”) and has been among the frontrunners at driving EV adoption in the country*. With over 17 years of experience designing and manufacturing electric vehicles*, GEML serves both the electric 2-wheeler and 3-wheeler segments. GEML along with its subsidiaries, operates three manufacturing plants located in Hyderabad, Noida, and Ranipet. The company supports its network through 400 dealer touchpoints across India, thereby aiming minimal downtime and enhanced customer experience. GEML holds 8 India Book of Records titles, reflecting its focus on technology and design led innovative & durable mobility solutions. Subsidiaries MLR Auto Limited and Bestway Agencies Private Limited help extend GEML’s market presence. Committed to affordability and sustainability, GEML provides clean mobility solutions contributing to India’s shift toward electric transportation.

* Source: CRISIL Report

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