India’s fitness community turns out in force as 7,000+ join the cult UNBOUND Challengers
- Sub Editor
- Sep 16
- 2 min read
A celebration of every age, fitness level and lifestyle in India’s fitness movement
India’s leading fitness and wellness platform cult hosted cult UNBOUND Challengers, a nationwide quarterly fitness challenge spanning 104 cult centres across six cities, drawing more than 7,000 participants to compete in strength and endurance events and earn All-India rankings.
The community-driven competition took place in Delhi-NCR, Bengaluru, Mumbai, Hyderabad, Chennai and Pune, bringing together everyday enthusiasts and competitive athletes alike. Participants tested themselves across two blocks: Strength, featuring a 5-rep max deadlift, and Endurance, a timed functional circuit designed to test stamina, speed and consistency.
All finishers received medals and an All-India ranking, with city and national leaderboards published post-event.
“Fitness becomes a lasting part of life when it moves beyond personal motivation and taps into the energy of a community,” said Naresh Krishnaswamy, CEO, Curefit Healthcare Pvt. Ltd. “That is exactly what UNBOUND Challengers delivers, a shared stage where people test their limits, celebrate progress, and turn effort into enduring habit.”
The strong turnout sets the stage for a recurring calendar of quarterly challenges that will unite India’s fitness community in the months ahead.
About Curefit
Curefit Healthcare Pvt Ltd, founded in 2016, is India’s largest fitness company and wellness platform. cult, from the house of Curefit, was established with a mission to make fitness easy, fun and accessible to everyone, and has emerged as a community celebrating the joy of fitness. The brand offers group workouts, gyms, personalised training and an expansive range of fitness products — all designed to empower people towards an active and healthier lifestyle.
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