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Bigg Boss Season 19 smashes records with the biggest-ever OTT opening for the franchise in India, recording the highest Day 1 video views on JioHotstar
Bigg Boss Season 19 has taken off to a flying start on JioHotstar. The launch episode recorded a 2.3x surge in reach and 2.4x higher watch-time compared to last year, while peak concurrency doubled compared to Bigg Boss 18’s launch, underscoring the property’s unmatched scale and audience engagement. This OTT season on JioHotstar, new interactive features such as live chats, polls, along with a 24x7 live feed etc. have further elevated viewer engagement.
Aug 292 min read
India charts global OTT ambition at WAVES Summit 2025 roundtable
As part of the prestigious WAVES Summit 2025, a high-level Roundtable on ‘OTT & Digital-Driven Democratisation of Content Creation and Consumption’ was hosted at the Jio World Convention Centre, Mumbai.
May 34 min read
Nykaa makes its OTT debut with 'Nykaa Wali Shaadi' in partnership with Jio Cinema and Tiger Telly
Nykaa Wali Shaadi on Jio Cinema and Tiger Telly is a celebration of beauty, love, and the deep connection between the couple
Feb 15 min read
Ministry of I&B takes action against obscene content on OTT platforms
18 OTT platforms blocked for obscene and vulgar content after multiple warnings from Union Minister Anurag Thakur
Mar 15, 20242 min read
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