Inspired by the overwhelming consumer love for its ‘Namak ho Tata ka… Tata Namak’ campaign last year, India’s No.1 iodised salt brand, Tata Salt, returns with a fresh new edition of ‘Namak Ho Tata Ka… Tata Namak’. This 2.0 version builds on the deep emotional connect forged with households across the country, reimagining the iconic jingle to spark renewed love, connection, and purpose.